Real-Time Bidding (RTB) can be a technology-driven process that allows advertisers to buy ad impressions in real-time, as a user loads a webpage or app. It’s an essential element of programmatic advertising, enabling the automated buying and selling of digital ad inventory. RTB has transformed the digital advertising landscape start https://telegra.ph/What-is-Real-Time-Bidding-RTB-A-Complete-Guide-03-12